Writing a Great Job Listing

by Ford Saeks | Jun 18, 2020 | Hiring & Staff Retention, Workplace Culture

Hire Right, Part II – Writing a Great Job Listing Note: This is the second in our Hire Right series, showing candidates and employers the process of finding the best employees. Hiring right means knowing whom and what you’re looking for. How do you...

Quitting Your Job The Right Way

by Ford Saeks | Jun 11, 2020 | Hiring & Staff Retention, Workplace Culture

Hire Right, Part I – Quitting Your Job The Right Way Note: This is the first in our Hire Right series, showing candidates and employers the process of finding the best employees To Hire Right, there must be a job opening. Can you relate to these stories? I...

Is Zoom Being Mistreated in the Media? Perception is Reality

by Ford Saeks | Apr 12, 2020 | Branding, Marketing

Are Google, Microsoft, and others taking advantage of the recent security concerns with Zoom to gain a competitive advantage? As I watched and read the recent news about ZOOM in the past week, I found it interesting how one-sided the conversation was, and that many...

How to Uncover Your Prospect’s Pain Points to Increase Sales

by Ford Saeks | Oct 3, 2017 | Sales

Do you know how to craft compelling questions that uncover your prospect’s pain? That’s what this week’s Fordify Video episode is about— Mastering the Economic Conversation to help you get more sales at higher prices. We’ll cover how to qualify...

Building Effective Sales Funnels

by Ford Saeks | Sep 14, 2017 | Sales

First, let’s get real. Sales funnels are nothing new, but with the tracking ability and impact of digital marketing, along with new automation tools on the Internet, like Leadpages, and Clickfunnels, it’s becoming a popular topic. That’s what we’re going...