by Ford Saeks | May 26, 2017 | Marketing
Are you sending the right message to the right market, using the right method? This week on Fordify, Ford is out speaking, so we’ve got a special treat for you. He’s live on stage talking about the 3 M’s: Message, Market, and Method and why they are...
by Ford Saeks | May 17, 2017 | Customer Engagement
Now why are testimonials so important? Because people trust their friends and what they see more than they trust your advertisements or your promotions. Most of you have probably captured testimonials, maybe in print, but there are all different types of testimonials....
by Ford Saeks | May 17, 2017 | Marketing
Your prospects are bombarded by marketing messages everywhere. Today, there’s so much clutter, making it hard to get through to people. If you have boring copy, it’s even harder to get people to pay attention. Graphics might attract attention, but text sells. Learn...
by Ford Saeks | May 17, 2017 | Customer Engagement
So you may think, “Ah we get lots of referrals.” But no matter how many referrals you get right now, no matter what type of business you have–whether it’s an online business, offline business, brick and mortar or anything in between you can...
by Ford Saeks | May 15, 2017 | Leadership
You hired someone to do a job, and then expect to be able to delegate duties and see them come to completion without input from you. But you find yourself frustrated by having to check in with them over and over. Trust me, I’ve been there! Find out how...